Shortlist

The Innovation

adidas: Winning Retail Search with Price (extensions)

MediaCom

Delivering Seamless Search for M&S

Incubeta

Discovering Lifetime Value for Google Ads

Essence

Find Unlimited - Vodafone

Verizon Media & Wavemaker

Football Manager 2020: Interactive Trailer Game Launch

WIREWAX

Malaria Must Die - The Voice Petition

R/GA London

Optimised for Attention - The Co-operative Group

Carat UK

The Division 2 - ECHO

makemepulse

JFK Moonshot

UNIT9

Longleat App

Intelligent Mobile

The SailGP App

Apadmi

Continuous Play

Stink Studios

Mastercard Live Trophy

Octagon

PUMA Skill Cube, 5th Avenue New York

Green Room Design

The Secret Life of Pets 2 Bark-Activated Vending Machine

GMR Marketing

Travel to 2050

AMVBBDO

The Tech

Adidas x WeTransfer - Space Race

Moxie Communications Group

Mastercard Live Trophy

Octagon

Microsoft AI Cognitive Bar

Momentum Worldwide

Miller Lite: Cantroller

UNIT9

Napapijri Future Tees

1000heads

SafeTug 360⁰ Experience

Stein IAS

World’s First 5G AI Stylist

Publicis•Poke

Change Inc. - Quit Cigarettes

Goodstuff & Craft

Huggies with Good-Loop and RocketMill: Growing Sustainability Leadership, Purchase Intent and Charitable Funds.

Good-Loop

Islamic Relief's new video game - Virtue Reality

Islamic Relief

Optimised for Attention - The Co-operative group

Carat UK

REAL TALK ABOUT SUICIDE

UNIT9

Saving the World, One Chat at a Time

Merkle

Connecting EE with their customers

Essence

Goodstuff - The Rapport Report

Goodstuff

Project James – Your Digital Butler

News UK & Merkle

The Evoque button: Triggering a reaction

Edit & Spark44

Ad-Lib & Shell optimise creative mid-flight to 5x VTR

Ad-Lib Digital

Discovering Lifetime Value for Google Ads

Essence

Lexus gets Emotional with Artificial Intelligence

m/SIX

Magpie: a 100% AI-driven multi-channel marketing campaign

Merkle

Malaria Must Die - The Voice Petition

R/GA London

Transforming Digital Media into Business Outcomes for Ford

GTB, Xaxis EMEA and Mindshare

The User

Best Use of Creative Personalisation

A Million Ads

Diageo: What’s Your Whisky Selector

UNIT9

Magpie: a 100% AI-driven multi-channel marketing campaign

Merkle

Project Pegasus: Giving Context to Google Nest

Essence

Thoughtful Marketing Movement Set in Motion, Thanks to Bloom & Wild

Braze

Change Inc. - Quit Cigarettes

Goodstuff & Craft

Mars #bountygate

MediaCom

Project James – Your Digital Butler

News UK & Merkle

Achieving record-breaking CRM for KFC & Iris

Iris

Boosting Brand Perception with Live Insights for IKEA

Xaxis EMEA & Mediacom

CRM Dreams

Code, part of RAPP Group

DLG Lifetime Value

MediaCom

IBM Watson AI Wimbledon Campaign

DOOH.com, Kinetic Worldwide, Mindshare & Ogilvy

Malaria Must Die - The Voice Petition

R/GA London

Media

Costa Ready To Drink

MediaCom

Find Unlimited - Vodafone

Verizon Media & Wavemaker

Uberall & BP: ‘Near Me’ marketing driving customers to the forecourt

Uberall

Croud & Paysafe: Driving global growth

Croud

How The7Stars and The Trade Desk’s autumn campaign for Great Western Railway saw customers fall-ing back in love with train travel

the7Stars/The Trade Desk

Magnet, Needle & Haystack: Utilising Audience Guaranteed to Capture Audiences and Evade Competition

OMD UK

Magpie: a 100% AI-driven multi-channel marketing campaign

Merkle

Change Inc. - Quit Cigarettes

Goodstuff & Craft

Croud & Frontier: Launching Planet Zoo

Croud

BT Piccadilly Lights

Publicis•Poke

Dynamic Performance Growth for Specsavers

Manning Gottlieb OMD

IBM Watson AI Wimbledon Campaign

DOOH.com, Kinetic Worldwide, Mindshare & Ogilvy

Scottish Widows Your Future Self

MediaCom

Sky - Deep Ocean Live

Rapport

People

Charlotte Monk-Chipman

ReBOUND Returns

Lisa Arnold

Stein IAS

Adam Singolda

Taboola

Sara Robertson

Xaxis

Shaun Lohman

Adgile Media

Simon Harper

Clinigen Group

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