Elke Karskens
Head of International Marketing | OpenAI
Elke Karskens leads International Marketing at OpenAI. Previously, she spent over a decade at Meta holding various marketing leadership roles followed by senior general management roles at Coinbase. She started off her career at Skype. Known for building high-impact teams and guiding brands through moments of transformation, she brings deep expertise in global strategy, digital innovation, and storytelling that connects technology to real human benefit.
Top Tip to Entrants:
"Technology has always been where creativity meets possibility - and that’s what excites me about chairing this year’s Campaign Tech Awards. After two decades in tech and marketing, I’m still energised by work that uses innovation to tell stories that genuinely resonates. I’ll be looking for entries where technology isn’t just a feature, but a force that pushes creative boundaries and delivers real impact. And while I’m eager to see thoughtful use of AI, I’m equally excited by any work that stands out and stays with people.”