ZARA KERWOOD

Zara is spearheading the next generation of experience industry leaders - achieving recognition by appearing in B2B Marketing's '30 under 30' and the C&IT 'A-List'. Zara also pioneered the creation of The Lab - GPJ's in-house technology innovation centre. As Creative Technologist at GPJ, Zara champions the value of cutting-edge tech in shaping creative concepts, deriving insight and building progressive experiences for clients. Zara has been pivotal in accelerating digital revenue service lines and delivering ground-breaking digital engagements for a portfolio of clients such as IBM, Cisco, Nike and AT&T.