KATE BOWER

EVP, GLOBAL STRATEGY & HEAD OF PRODUCT , PUBLICIS MEDIA

Kate currently leads Strategic Innovation & Global Product for all Spark Foundry clients/categories at Publicis Media. She has a diverse career spent leading integrated strategy, innovation & creativity across both a variety of cultures living/working in Europe, APAC & the USA and a diverse range of categories (from leading Coca-Cola's World Cup & Olympics planning through to creating/managing the strategic roll-out for LucasfilmStarWars' original prequels). She has worked in some of the most trailblazer agencies/consultancies that combine brand, communications, innovation & business strategy specialties and has been a core part of many award-winning campaigns (from Cannes & IPA Effectiveness to the NA Effies & Global Festival of Media).