Kasia Kowalska

Applied Innovation Lead , Wavemaker

Kasia has been working in digital transformation and marketing comms for over 8 years. She has been the driving force behind many world and industry first solutions for major global brands including BMW, MINI and Compare the Market. As part of Wavemaker's Applied Innovation consultancy team, Kasia's focus is on identifying new opportunities for growth for clients, by leveraging emerging technologies including Generative and Conversational AI, XR, Gaming and Internet of Things. She has developed cutting edge solutions to address her clients business and brand challenges, including developing Perfetti's first gaming experience on Roblox; e.l.f.'s first audio enhanced AR Mural and Conversational AI solutions for Department for Health and Social Care.