Paul Dolan

CEO and Principal Consultant, Camena


Paul has worked in ad technology and digital media for 20+ years. He led Varick as CEO through a period of transition from trading desk to programmatic platform consultancy. Prior to that, Paul was the founder and global general manager of Light Reaction, WPP's performance media company. Paul was a founding executive at Xaxis and a pioneer at ad tech firm 24/7 Real Media. Through Camena, Paul consults with tech companies, publishers, agencies, and brands on the ethical and effectual use of data and technology in performance marketing.

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