Missguided Styles Love Island



Since TV started, viewers have wanted the outfits worn by the stars of their favourite shows. Last summer, fashion brand Missguided made getting the look easier than ever: partnering with smash-hit reality show Love Island to provide ALL the outfi ts worn by the contestants. With a few clicks on the official Love Island app, viewers could buy every outfit as they watched. From Day 1 of the series, Missguided sales rocketed – up 40% thanks to the partnership!

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